Everyone knows the famous KIDDYLAND in Harajuku. But a brand new, 4-story KIDDYLAND opened in Shinjuku — and almost nobody has found it yet.
Harajuku’s Legend, Minus the Crowds
Everyone knows the famous KIDDYLAND in Harajuku — and the queue that comes with it. The new 4-story Shinjuku branch carries the same Sanrio, Ghibli and character goods with a fraction of the foot traffic.










