If there is one coupon every traveler needs in Japan, it is this one.
Bic Camera is not just an electronics store; it’s a mega-complex selling everything from high-end cameras and watches to Japanese snacks, cosmetics, and even sake.
We are sharing the latest discount coupon valid through August 31, 2026. By stacking this with the tax-free exemption, you can save roughly 17% on your purchases.

🎟️ The Deal: Up to 7% OFF + Tax-Free
Unlike standard shops, Bic Camera offers tiered discounts based on what you buy. Here is the breakdown:
1. The Big Saver: 7% OFF
- Category: Cameras, Watches, Home Appliances, Toys, Contact Lenses, etc.
- Total Savings: 10% Tax-Free + 7% Discount
2. The Drugstore Deal: 5% OFF
- Category: Medicine, Cosmetics, Daily Goods, Food & Snacks.
- Total Savings: 10% Tax-Free + 5% Discount
- Why this is great: You can buy your souvenir KitKats and Shiseido skincare here often cheaper than at convenience stores.
3. The Drinker’s Choice: 3% OFF
- Category: Japanese Sake (Nihonshu).
- Total Savings: 10% Tax-Free + 3% Discount
- Note: Excludes Dassai and Hakkaisan brands.
⚠️ Important: What is NOT Included? (Exclusions)
Before you rush to the counter, please note that some premium items are excluded from the extra discount (though they are still eligible for 10% Tax-Free).
Key Exclusions:
- Apple Products: (iPhones, iPads, Macs, original accessories, etc.).
- Gaming: Nintendo Switch consoles, Game software, PlayStation VR, Meta Quest.
- Luxury Brands: Rolex, certain Panasonic products, DJI (drones), and select Fujifilm items.
- Others: Outlet items, secondhand goods, and alcohol other than sake.
📝 How to Use This Coupon
- Shop: Bring your items to the Tax-Free Counter (usually on a specific floor).
- Passport: You MUST present your physical passport (with entry stamp) or Trusted Traveler card.
- Scan: Show the coupon image (barcode) on your phone before payment.
- Payment: Pay the discounted tax-free price.
Pro-Tip: This coupon is also valid at Kojima and Sofmap stores (part of the Bic Camera group).